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7 Small Business Trends to Leverage in 2020

7 Small Business Trends to Leverage in 2020

11
May 2020
27
Jan 2025

The business world is evolving and new small business trends are emerging. Which ones should small businesses adopt for 2020? These seven trends are great contenders.

Embrace Social Media Storytelling

Social media is everywhere these days. With the rise of Facebook Live and Instagram stories, everyone wants video content. Tell your brand’s story with a creative mix of social media.

Think Green and Social

Today’s customer wants to buy from a company that shares their values. Think about a green initiative like reducing waste or adopting biodegradable packaging. Social causes are also popular.

Learn to Leverage eCommerce

eCommerce is finally hitting its stride. Traditional retailers are getting in on the act. Create a great website for your small business and watch your profits soar.

More Technology to Do More

Technology is driving eCommerce, but it’s also driving other parts of your business. Think about how automation could help you keep the books, conduct payroll, and so much more.

Make Your Employees Happy

Businesses today are investing more in their employees. Employee happiness improves productivity and the bottom line. Think about training and development initiatives or a wellness program that will keep them moving.

New Marketing Trends Will Dominate

Digital marketing has finally surpassed traditional marketing. New digital marketing media continue to emerge as well. Think about the rise of voice search or the popularity of audio streaming services as you plan your next campaign.

Personalize Customer Service

Finally, small business owners must realize the importance of customer service. Deliver personalized service to every customer, and you’ll win their loyalty.

Get the Funds You Need

Any of these initiatives could be a big financial undertaking for a small business trends. Get the right financial backing with a merchant cash advance. With the right funds, the possibilities are endless.

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September 24, 2021
January 24, 2025

5 Most Common Reasons Businesses Look for Funding

Funding is the only way to turn startups into successful businesses. Getting funding is easier said than done. However, it’s a fact that you need sufficient money to get your business to the next level. Investment and funding are required to raise the necessary capital to either initiate or run a business. The working capital is the option on which companies rely for the smooth running of affairs and uncalled crisis. Funding coupled with motivation, determination, and brilliant ideas can kick start the business off the ground. Lack of proper and timely funding can collapse business strategies and decrease capital, which ultimately causes failure. If you’re wondering why businesses consider looking for funding, you’re at the right place. Following are some reasons due to which funding becomes essential for companies.

Development

Growth and development are the foremost motives of a business before seeking funding. Acquiring new clients, local businesses, and marketing to improve outreach are all the prospects of growth. Establishing additional branches and expanding services is also the result of the funding sought for the sake of growth.

Working Capital

Another significant reason for obtaining fundings is working capital. Working capital is the monetary assets that provide the companies with sustainability. Managing regular affairs and retaining the quality of services are done through the working capital. It can be used to stock the inventory and carry out successful purchases by efficient expenditure. Insufficient working capital can cause detrimental effects to the business in the longer run. The current affairs and prospects depend on the working capital, which is provided through funding.

Acquiring Assets

To hold a firm position in the market and among the competitors, businesses need to purchase assets. Eliminating the competitors in the market is the feature of having more assets. Businesses can emerge out as a winner when they become the sole provider of a service. Companies can either buy shares or completely acquire other businesses. Assets not only strengthen the company but also enhance its market value.

Initiating New Ventures

Companies use funding to plant new ventures. These endeavours can promote the business and increase its progress. To conduct these strategic ventures companies, need ambition and funding. They can articulate ambition in their employees, but for funding, they need help.

Boosting Startups

Funding is vital to support startups in the fierce market. Startups usually have scant resources that can soon become insufficient, leading to a business catastrophe. Startups need financial help and investments to accomplish their goals and thrive among the competitors.

Getting an MCA

Companies can find investors that either work independently or with an organization to gain the required funding. They can also opt for loans from banks. However, the much better alternative is a merchant cash advance that focuses on the growth of a business. Companies prefer MCA as the conditions of the loan are appropriate to their predicament. The best part about getting an MCA is that paying it back is extremely convenient. You’ll only be paying back a specific percentage of your monthly earning. And, if there’s a month where you don’t generate revenue due to whatever reason, you won’t need to pay the finance company back anything. Receiving timely fundings can save companies from derailments. If you’re looking for a financial organization that can get you the resources you need to boost your business, 2M7 is just the company you should work with. We’ve helped hundreds of companies like yours in the past with our incredible 97% approval rating. We offer merchant cash advances to businesses in all industries and of all sizes. Gain an edge over your competition and contact us today.

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June 5, 2019
January 24, 2025

How to Expand Your Business with Merchant Cash Advance Benefits

Cash flow issues are a concern for most small and mid-sized business owners. In fact, many SMBs find it difficult to manage growth because of concerns about funds. Having access to the right funding makes it easier to support business growth. There are many different choices out there, but a merchant cash advance might be one you want to consider. Not convinced an MCA is the right choice for your business? Take a look at these Merchant Cash advance benefits and discover how MCAs could help you grow.

Lightning-Fast Access to Funds with a Merchant Cash Advance

One of the biggest benefits of an MCA is how fast you can access the funds you need to grow your business. Whether you need to cover a bill or you want to put a new marketing strategy in place, an MCA helps you do it sooner.Traditional loans can take months to arrive in your bank account. That’s after all the work of preparing your application and waiting for approval too.With an MCA, you could have the funds in your account in a matter of hours.

Think about the Future, Not Your Past

Most traditional forms of business funding rely on your financial history. Lenders will look at your credit score. If you’ve missed a payment or two, you might not qualify for a loan.An MCA is more forward-thinking. Instead of checking your credit score, the lender estimates future credit and debit sales.The lender then offers you a lump sum based on where you’re going, not where you’ve been. If your credit score is less than stellar, an MCA could be the right choice to help your business grow.You also don’t need to provide personal guarantees like you would with a loan.

Merchant Cash Advance Benefits Include More Flexibility

Flexibility is another reason to consider merchant cash advances for your expanding business.A traditional loan offers you a one-time, lump-sum payment. You’ll then pay the amount back with monthly scheduled payments.Merchant cash advances are different. Instead of paying the same fee every month, the MCA is repaid by a percentage of your credit and debit sales.If your sales dip one month, so too will your payment to the MCA. If you have higher than expected sales, your payment will increase too. This can help you pay back the MCA faster.This flexibility makes it much easier for a growing business to manage repayment. With merchant cash advances, you can stop worrying about making your loan payment.

Use Funds as You See Fit

With a traditional bank loan, you may have to tell the lender what you’ll use the funds for. Loan approval is then tied to buying equipment or investing in real estate.What if your needs change from month to month? Market conditions change quickly, and businesses like yours need to stay one step ahead.With a merchant cash advance, you’re in control of how the funds are spent. If you need to pay bills today and invest in a new website tomorrow, an MCA can make it happen.

Ready, Set, Grow

If you’ve been wondering how to fund your business’s growth, consider a merchant cash advance. The easy application process means you could have the funds you need in short order.If you’re not sure an MCA is right for your business, get in touch with us. We can help you discover the right alternative lending solution for your business.

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July 9, 2021
January 27, 2025

Why Updating Your Website Could Be The Best Investment Of 2021

With COVID-19 being active throughout the year, e-commerce is generating more money than it ever has. Most of the physical means of buying and selling have been run out of business. Therefore, having an online presence has become more important than ever before. With that said, it’s safe to say that investment to update your website will be the best use of your money in 2021. It serves as the face of your business. Your website aims to earn your customer’s respect, as it helps them develop their first impression. Whether you trade-in footwear or have a grocery store that delivers, you would want to address several errors in your site, proving to be a profitable investment.

Long Term Investment

On average, a good website lasts for about three years. A well-made website with good optimizations and regular content updates can provide business that will exceed your expectations. In some cases, minor upgrades every now and then may last you more than three years. Spending money to milk those three years out of the site is a good idea because of the high ROI. You’re spending more upfront, but you’ll earn back tenfold in profit throughout the site’s lifetime.

Stay Up to Date

Website trends are changing rapidly. Just think about what websites are right now and what they were a year ago. These days, companies are focusing on minimalism and subtle color schemes. Two decades ago, the business made websites with flashing colors to attract the user’s attention. It doesn’t matter how good of a service you provide. If your website isn’t up to date, you’re not going to make a sale.

Outshine Competitors

Regardless of what service you’re offering, there’s always going to be one guy or one company that’s better at it than you are. So, when you just can’t outshine your competitors with your product, you can best them in other places. For instance, maybe your rival’s websites take 15 seconds to load. You could get the upper hand by halving those loading times. This would give your customers a much better experience with your website. Hence, even if your product is slightly inferior, your website makes up for it by outshining your competitors.

Maximize Security

If you’re ever used an antivirus software, you’ll notice that these applications receive updates almost every day. It may seem like developers are constantly updating their apps, but that is not the case. Instead, they’re trying to keep up with all the new and improved forms of malicious malware that people are constantly putting out on the internet. If you made your website five years ago, it’s optimized to the security threats present then. However, it doesn’t necessarily mean that the site is safe from some of the modern digital threats we’re facing today. By updating your website, you’re not just protecting your own data, but your client’s data as well.

Closing Thoughts

Updating your website can be a pretty expensive ordeal. Between hiring a web developer and paying server hosting fees, you can expect to sometimes pay bills ranging up to several thousands of dollars. To ensure you have the right resources to update your site, you can get some assistance from 2M7 Financial Solutions. We’re a company that offers merchant cash advances to business that need it. MCA means that you will only have to return a certain amount of your sales each month. If you need a company that can cover your website updating costs, get in touch with 2M7, and we’ll help you out.

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